Alright. So last time, I talked about how PR is needed to boost your presence in today’s music industry at the risk of attracting followers that may or may not really be into your music. With one’s idealism thrown a bit to the side, you will need to do three things you hate: create an attractive song based on your genre, network with people and compel the media.
1. That ‘Pop’ Song
Legendary icons of musical genres became who they are when the public appreciated their music. Popular music is different for every era and it involves understanding the significance of sentiments and real-life problems. Most people also want a catchy, memorable melody with a message that resonates from deep inside themselves.
I’ve done a bit of networking myself. One of them is this blog. Anybody who reads this can contact me if they need help. That in itself is a form of networking, as I assume fellow musicians or artists would do this. Putting that aside, attending events, lining yourself up or vouching yourself into musical events is a great way to gain exposure.
You will want media exposure if you want more audiences to take notice of you. Being a musician means knowing your fans and their sentiments. If the sentiments are similar to yours, it will be quite easier to create music relative to your fans. The media can do this for you, but it is important you consider the audience the media network has before you agree to perform or promote your music.
Many of my musician friends often tell me that it is difficult to penetrate the music market today in all fronts, from local to worldwide. Apparently, the internet has a double-edge; it helps facilitate the publication of material and helps make material easier to access, but is also a surgical needle that only pierces through the population that finds the music or performance appealing. If one makes quite a noise in the population loving the genre, it may only stay in the genre.
The meta-cognitive functions of streaming websites are making things easier and worse at the same time, with people discovering music only through their preferences, blocking off any potential to discover new music.
However, an unseen benefit to the internet is the capability to do powerful public relations conveniently at any time, through a laptop or a smartphone. Public relations are very important; people want to know the makers of music behind the albums, their life situation and their activities on a daily basis.
People’s empathy for their situation, especially if the musicians’ situation reflects in their music, can create a great connection. Social media helps contribute to this effectively, with musicians sharing insights among their fans. Talking to fans, being “personable” and “human” in public occasions, during, and before and after performances, also help bolster relativity for them.
The people who may be your real fans may only hear your music, but if you want to extend your scope of people who want to know and hear you, you will need to do effective public relations
Knowledge is both a boon and a bane. Once, faraway places were fascinating to me. I saw buildings and factories and I relished the sights because I do not see them quite often. I listened to music and enjoyed every line because I only felt them, and I did not care at all about the entire feeling or emotion the music emits.
Right now, as a creative, I’m having trouble moving on from one project to the other. I have great experience in terms of visual design and writing, and I loved every single moment of doing the creative things I can. However, they can get tiring because they are repetitive. Some of my recent creations have begun to show unsatisfactory results. It becomes a dilemma for the creative to not be able to create anything at all.
Then I realized that knowledge and expectation is what restricted me from learning new things. Knowledge is the key to unlock the secrets of something new, but it becomes a new wall to things unknown.
If we break the wall of knowledge and try new things, or at least tell ourselves that creating and doing things at random, like the first time we held a pen, an instrument, or anything else, is how we created our first masterpieces.
And there lay my problems, shattered, and resolved.
It is normal to keep away from pain, from being an antagonist in a drama starring you in your life. I should know, I’ve tried to always become the good guy, but in the end, I became the antagonist because I failed to do something that was expected of me. Being an antagonist creates a new world of pain for any person, because somebody looks to you negatively and you cannot accept it.
In a way, we feel pain in this manner because we perceive ourselves differently than how others see us. Others may see us negatively, but if majority of the people we know look to us positively and highlight our positive points, being an antagonist is not so bad.
But maybe we just forget that there are good and bad things inside every person, and sometimes, what might seem lightly bad for you is very bad for another. A menial good or responsibility for you could be a big contribution to the life of another person. The best part is that sometimes, the negative aspect in you is the positive aspect for another person, and what he or she considers negative is positive in you as well.
But we forget about the bad things when good things happen, and we prime ourselves for pain, or try to avoid it to stay in the good. Remember, too much of anything, even if it is good, is not good. One should always strike a balance for themselves in all things.
You want to travel to Japan, but you are earning less than half of the total price of money needed for a 5-day stay complete with everything. You also have bills to pay, and you like taking the cab when going to work on a daily basis. You want Japan, but you do not want to cut costs on the meals you eat. You do not want to ride public transportation to work or at least study if it works for you. You work two jobs to double your earnings, and then sacrifice your health in the process.
The first question to ask here is, is everything you are doing worth the struggles you go through? Every form of struggle is worth the challenge, but if the struggles do not merit you any intelligence or new experiences, is the time, money and passion you spent worth it?
To learn, you will need to have a sound mind and body. You can burn yourself out if you rush things that you want. Instead, allow your investments to slowly flourish and develop with the income you are getting. If you want to go to Japan and your salary is less than half the total price to get there, then make a financial plan within a manageable timeline that will not stretch you and your strength short.
Live according to your capabilities. Do not over-extend your capabilities because we have limitations. Should you stretch your limitations, take it slow and increase it gradually. Nothing bad ever happened when you take things slow with a plan.
People laughed or reacted in shock when Salvador Dali walked around the city of Paris, looking normal as he surrealistically handled his artwork as if for performance art. His particular weirdness is what actually fuels his imagination, which helps him create the masterpieces he has. Dali has embraced all that he was, which contributed to the way he formulates processes, rituals and self-inflicted experiences, to help him create what he needs.
Personal quirks are often shunned or done away with by people who work in formal and civil occupations. If you are a bank teller, clients expect you to look your best and process their money as efficiently as possible. If you work in sales, your formal attire shows your personal confidence, but you can never say your opinion about the company’s products because you aim to sell.
The goal of most artists is express themselves and show a new perspective on things. A new perspective is often the result of a different experience or perception of an object or event. Some artists want to feel and express themselves more honestly. Some will even tell themselves that they are pretentious and talk to themselves. Those are personal quirks.
So embrace them and be proud of them. Look through them and see what ideas formulate inside your head, which helps you create your new artworks. Your quirks also make you unique from the rest of the world.
I have been reading the news, and for one, I will say it is very depressing. With all the new laws restricting the freedom of other people and unfair governments, I sadly questioned my existence in a world of injustice even in a democratic world promising an individual’s freedom as its highest value. But then, I realized that this is life.
Life has ups and downs, life is unfair. Life is sometimes boring. Even the richest people in the world understand that luxury does not make life. Everyone understands that life is just lived because it helps us build a story. This story is of our own with us only having a limited form of control over events that happen.
I am not talking about destiny or fate, but I am talking about causality. Things just happen because other people’s actions also factor in. When I realized that other people have an indirect say in the direction of your life, that is when I learned that acceptance and doing something about such events is the key.
Most people will complain about the actions of the other person instead of planning how to adjust or even turn the tables against the people who had done them wrong. Action is very important, and the acceptance of the situation is the key to planning and making action.
So the next time you find yourself in a rut, just accept the situation and gauge what you will lose and what you will gain. It is all up to perspective, and different perspectives take form when you realize that something does exist and only things that exist are your tools to change it.
When my older sister contracted a rare disease, we rushed her to the hospital quickly. Doctors quickly sorted out the issue as an asbestos-related case. Asbestos is a very dangerous chemical because it could harden the lungs, making it difficult for the patient to breathe and could even imperil his or her life.
My sister had a medical insurance and I was the one who processed it. However, the insurance company iterated that it only covers certain disease and unfortunately, asbestos-related cases are not included. I was frustrated because my sister’s employers were the one who issued this insurance.
I contacted my sister’s other workmates who are also experiencing minor asbestos-disease troubles. Their families told me that we could approach the employer and get the compensation due for them.
Not taking any chances, I contacted www.nowinnofeeadviceline.co.uk to provide a claims expert that would help with the situation. The employer refused after the first meeting. However, the employer agreed to provide recompense for all medical bills, including emotional, psychological and possible loss of consortium, after my claims expert pointed out that they could be closed down for unsanitary working environments.
It appears my claims expert also called on chemical inspectors, who then found that the entire floor my sister and her workmates worked in used a strong concentrate of asbestos.
However, the lesson we learned here is that even if the employers assure you of a hefty insurance policy, be prepared for any circumstance that the insurance will not cover. In such a case, know how to work with a claims management company or expert to help you get all the compensation you or anybody you are claiming for, deserves.
People improve when they learn things individually. Learning the hard way via firsthand experience of something going wrong is always the best way to prepare one’s self the next time, even if the circumstances change. Detachment often softens the blow of these circumstances, especially if other individuals are involved.
Most people nowadays shy away from emotional attachment to avoid getting themselves hurt and to ensure they still have an objective perspective of anything that is happening. I myself am detached, but only to a certain point. Too much detachment means dealing with everything as a form of business where only personal gain is the key point.
While many people may tell me that emotional attachment is pointless and will only lead to mistakes and late cynicism, emotional attachment is also important because it helps you validate yourself.
Being detached from people, you better yourself through the quantifiable changes happening all around you, but you never learn the true improvements you have made without measuring your emotional attachment in doing something for a hundred percent.
Detachment can make you cynical about the final results of something that you are doing, which reduces the effort you put into doing such things. As a result, you don’t really learn as much from what you have done, except only on an objective level. Learning with passion requires emotional attachment to that something or someone, and the harder it is to feel emotional attachment, the better your learnings could be.
My family, my friends and myself greatly saw me as the biggest cynic the world ever had in the past. I would criticise every positive property one thing, event or person will have and will justify it through possible means without any evidence present for such judgment. Cynicism got the better of me, but not until the previous year 2013 (happy new year, my reader, by the way).
The previous year, I accomplished many things because I have not had time to think about anything except accomplishing my goals. I have gone on a trip to the Caribbean by myself without any companion and learned a lot about myself. I furthered this by giving myself a long-awaited meditation and goal-setting activity. I have also done well in finding work for myself, work that I’ve always wanted.
For the most part of the previous year, I did not criticise anything at all. I left to trust people without being cynical about them. While a small amount of critical thinking about a person’s traits is important, judging them already while interacting is a different matter. You learn more about people based on their actions and if you’re already cynical about their good nature but you would not leave it to your critical thinking first, then you won’t do much good for yourself or the other person.
It would not pay to be productive if you are cynical all the time. It is not all nightmares and heartbreaks in the world as I used to think. Sometimes, you need to think that you do things for itself being the reason. The reward is always in the journey, and the journey never fails to reward.